Where to Sell Jewelry in NYC

If you want to sell jewelry in NYC, especially for cash, you’ll want to know where you can get the absolute best price for your valuables. You should also make sure you’re getting high quality service from experienced professionals.

So you have some jewelry you want to sell, and you’re thinking, “How do I find the best jewelry buyers near me?” You want to make sure you’re getting competitive prices for your precious gems and designer jewelry.

Whether you have gold, diamonds, watches, or other types of fine jewelry, TRUVAL can help.

Our esteemed jewelry appraisers are trained to give you a fair price that is higher than our competitors. We can do this because of our trusted relationships with jewelry buyers, auction houses, collectors, and retailers worldwide. We also keep up with the latest in jewelry trends and the resale markets.

Want to know the best way to sell jewelry? Try TRUVAL.



Sell Fine Jewelry and Diamonds in New York

You can sell jewelry for cash in Manhattan’s Diamond District, but don’t settle for the first shop you come across. Trust us, there are better options out there.

Before they found us our clients always come to us with the same problems. They’ll say, “I don’t know of any trustworthy diamond stores near me,” or they’re having trouble getting an honest valuation with the brokers they do know.

TRUVAL has a strong, positive reputation for giving our customers the best in diamond valuations and appraisals.

Let’s say you need to sell an engagement ring. We won’t just take advantage of someone getting over a broken engagement. We care about our customers and will treat you and your diamond with the utmost discretion and care.

Sell Jewelry for Cash Near Me

Even if you live in the greater New York area, you may want to take advantage of our shipping service to avoid the hassle of traveling to Manhattan – though we love getting to know our jewelry customers in person.

We offer payment for your fine jewelry in cash (locally), check, and wire transfer.

What Types of Fine Jewelry Can I Sell?


TRUVAL can assess all sorts of jewelry and precious gems, including necklaces, rings, earrings, watches, brooches, pins, and other types of jeweled decorative items worn on the body.

Engagement rings, wedding rings, and other special occasion rings can also be appraised and sold. Whether the jewelry is gold or platinum, or has a precious gem set in it, we can appraise and buy it.

Diamonds, rubies, emeralds, and sapphires have value, and can be resold even if the setting is not in the best condition.

You may consider having such precious gems certified to get more value from them. You can feel free to contact us if you have questions about this.

Sell Old Jewelry for Cash

Do you have vintage jewelry just lying around in a drawer? You can sell your old jewelry for cash and it may be worth more than you realize.

Perhaps you have Art Deco jewelry from the 1920s or ‘30s passed down from a grandparent. Or, maybe you were a swinging young socialite in the Disco Era and have some amazing vintage ‘70s gold necklaces that would have some value.

Your old jewelry may not be of interest to you, but it may well be covered by a collector.

We keep up with the latest jewelry trends and have a keen eye to recognize vintage styles from decades past. Whether it is the 1890s or the 1940s, you may have an interesting, unique item that has value.

Should I Clean or Reset My Fine Jewelry Before Getting It Appraised?

Sometimes having a precious gem put in a better setting (especially if the original is broken) can help with the resale value. The main reason for this would be for insurance purposes, otherwise, it is not necessary.

However, with vintage jewelry pieces, especially those that are quite old and fragile, you may hurt the value by cleaning, resetting, or removing tarnish. It can be tempting to take a scrub brush to some older, tarnished items, but please do not do so until you talk to an expert.

Once again, you can contact us if you have questions about whether you should clean up your fine jewelry before bringing it in for appraisal.

Our Easy and Confidential Jewelry Appraisal Process in NYC

Unlike some other jewelry brokers, we don’t hassle or pressure you during the appraisal process. You can come our Manhattan store, where you will be taken care of in a private, secure showroom.

We truly care about our customers and are not here to take advantage of you. We understand that selling jewelry can sometimes be emotional, whether you are parting with a wedding ring after a divorce or selling a family heirloom to pay the mortgage.

Selling jewelry should not feel like harassment or a big sales pitch. We treat our customers like family, and our reward is knowing that we helped you with a fair and good price for your valuable gems and jewelry.



TRUVAL: The Best Place to Sell Jewelry


TRUVAL is located in Manhattan at 37 W 47th St. 6th Floor, #600 New York NY 10036, just a few blocks away from Radio City Music Hall.

Remember, we not only provide convenient appraisals in our Manhattan-based storefront, but we can also help you long-distance via FedEx. Contact us today for more information.

Visit Us

37 W 47th St. 6th Floor, #600.
New York, NY 10036

Store Hours

  • Monday to Thursday 10 am - 6:30 pm
  • Friday 10:00 am - 5:00 pm

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We are here to make customers, not transactions and we do that by being informative and educating the customer about their jewelry. I take pride in treating each item with respect and It really puts a smile on my face when a customer is delighted to learn the true value of their fine jewelry.


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  • Debrah M's photo

    I had the pleasure of selling with TRUVAL recently. I was impressed with the level of professionalism I received from Mr. Shlomi Shlomo. From beginning to end the level of communication was terrific and could not be more important given my concern of dealing with an internet based New York diamond buyer over 3000 miles away!

    I completed the entire jewelry selling process in less than 72 hours. The price I received was more than the several local jewelry stores offered. I accepted the offer, and they wired the money to me on the same day. They made the process of selling my diamond jewelry stress-free.

    __ Debrah M, from LA. - Sold via mail to New York's Diamond District
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  • Sheila Cohen's photo

    Let's begin with the fact the TRUVAL is not on street level of 47th but instead is on the upper floor of an office building with a waiting room, private buying offices and, actual appointments which made it feel like a professional establishment.

    The fellow that assisted me (Shlomi) was friendly and not pushy. He appraised my jewelry items, including items that I accidentally added to the items I intended to sell which I felt had no value. I am happy I did because Shlomi discovered that some of them were gold :)

    He explained the details of their appraisal process and how they come up with the value. He also appraised a few diamond jewelry pieces for me that I wanted to value but not sell. The staff at TRUVAL is transparent and informative. I am happy to recommend TRUVAL to anyone.

    __ Sheila Cohen, - Sold in New York's Diamond District
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    Sell Diamonds in NYC

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    37 W 47th St. 6th Floor, #600 New York NY 10036

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    37 W 47th St. 6th Floor, #600 New York NY 10036