Sell Gold NYC - Discrete Midtown Manhattan Location

If you’re a New York resident and in need of quick cash, consider selling your gold in NYC to Truval.

You may have a lot of questions like where’s the nearest place to sell my gold? and How can I be sure I’m getting the best offer?

Read all about how Truval is committed to buying at the best price and service when you sell gold in New York.

Trying to Sell Your Gold for Cash? Here’s What You Should Know

Sell Gold NYC – Located in Midtown

Selling your gold, diamonds and jewelry can be an intimidating, daunting and time-consuming process – especially in-person on 47th street.

You want to get the most money for your gold and jewelry, but you’re busy: no one wants to travel back and forth around the city meeting with buyers to sell gold in NYC. That’s why Truval is one of the few gold buyers that will provide a quote prior to your visit.

Unlike other places to sell gold, we will never quote you a high price over the phone only to make a lower offer in -person. Read our reviews on Yelp and Google and discover why others describe us as “the best place to sell gold in NYC” and beyond.

Keep these factors in mind before you sell gold in Manhattan.

When to Sell Your Gold Jewelry for Cash

Prices for gold change on a daily basis. As you read this, it’s likely true that the price of gold is at an all-time high (or very close). For most gold sellers, the fluctuations in gold price will not make a significant difference in the value of your gold jewelry. If you have have gold jewelry that you know you will never wear, its essentially dead money sitting in your jewelry box and that can be converted into cash for gold!

Wouldn’t you rather have some extra money to spend on a vacation or gift for that special someone?

How Much Can You Sell Gold For?

Gold buyers look at many factors when determining the value – and ultimate price – for your gold.

So, how much can you sell your gold for? It depends on these four factors which can fluctuate.

  • Weight in grams, pennyweights, or troy ounces.
  • Karats: the concentration of gold versus other metals in the item. (14k, 18k etc…)
  • Value of the intact item as a piece vs. its scrap or gold melt value.
  • Market value on the current day you wish to sell.

Sell Gold NYC – Located in Midtown

Should You Go to the Nearest Place to Sell Gold?

Not all places to sell gold in NYC are the same.

Many pawn shops provide you a price based on weight alone without considering the quality, maker, period and gems in the jewelry itself. This is because these shops often sell the jewelry to refiners who pick apart the gems, melt down the gold, and sell it back to manufacturers.

As a result, going to the nearest place to sell gold in NYC might not be the best idea. That is why we Started Truval – our gold buyers will appraise your specific item and offer a fair price for the entire piece when applicable. If its no longer in style it may simply be worth is weight in gold, most gold buyers will look to buy at a heavy discount but Truval offers rates up to 90% – whey sell gold anywhere else?

How to Get the Most Money for Gold

It’s important to do your research before selling your gold, diamonds, or jewelry – just as you would before making a major purchase. The easiest research is reading online reviews to determine how the customer service is, are they friendly, honest, transparent, do they provide good value? We are certainly proud of the 5 star reputation that we have earned all over the web for consistently paying the highest cash for gold prices while always looking for added value in your collections.

We suggest you call a few gold buyers and try to ask “how much do you pay for gold”, most buyers will decline and ask you to come in, some will offer a high price that is to good to be true. Combining the reviews with the service you receive over the phone is the best way to make an informed decision about selling gold.

Our gold buyers will always provide a quote as long as you have the needed information about the purity and the weight. We have no minimums and we will never make you false promises over the phone!

This is how to get the most money for gold without wasting too much time driving to different appraisers.

Why is TRUVAL the Best Place to Sell Gold in New York?

Our highly experienced team has over 100 years of combined experience buying and selling gold jewelry, watches, and diamonds in the heart of NYC.

Whether you have gold jewelry, gold coins, diamonds, engagement rings, luxury watches, or other precious metals, our expert staff is here to help.

Here are just a few qualities that make TRUVAL the best place to sell gold in New York.

  • We have a team of expert appraisers on-staff.
  • Private showroom and one-on-one appraisals ensure a sophisticated and honorable environment.
  • Appointments allow you to have cash in your hand in just 15 minutes.
  • TRUVAL has an A+ rating from the Better Business Bureau.
  • Our diamond geologists are certified by the Gemological Institute of America (G.I.A.).
  • At TRUVAL, appraisals are always free with absolutely no obligation or pressure to sell.
  • We offer the highest payout possible every time, up to 90%.
  • Absolutely no seller fees.
  • If you can’t visit our NYC buyers you can safely sell online through FedEx.

Located in Midtown Near Radio City Music Hall NYC

We know New York’s Diamond District can be intimidating. That’s why we strive to provide a respectful and friendly atmosphere for you to sell gold in NYC without any hassle or discomfort at our private facility so that no one will know your business, keeping you safe and comfortable is important to us.

We’re conveniently located in Midtown near Rockefeller Center in NYC – just a block and a half from Time Square on 47th street.

TRUVAL is NYC Most-Trusted Gold Buyer

We have a solid five-star rating on Yelp because of our commitment to being the best place to sell gold in NYC.

People trust TRUVAL because we’re a reputable place to sell gold in Manhattan. We love our customers, and they love us back due to our

  • High prices
  • Honesty and integrity
  • Accurate assessments to find those hidden gems
  • Secure location on the sixth floor
  • Courteous and professional attitude
  • Commitment to educating clients about their items
  • Knowledgeable and experienced staff

A Reputable Place to Sell Gold in Manhattan

With TRUVAL, our appointments allow you to have your gold, jewelry, watches, and other items appraised quickly.

If you have a large collection, we strongly recommend making an appointment to ensure a timely appraisal. However, walk-ins are always welcome.

We also offer a free mail-in option so you can easily – and safely – sell your gold jewelry, watches, and precious metals wherever you find yourself.

Sell Gold NYC – Located in Midtown

Contact TRUVAL today to schedule an appointment for your free jewelry assessment, receive a quote, or learn more about our process. You can also call at 212-938-1002.

Visit Us

37 W 47th St. 6th Floor, #600.
New York, NY 10036
(212)-938-1002
Directions

Store Hours

  • Monday to Thursday 10 am - 6:30 pm
  • Friday 10:00 am - 5:00 pm

Schedule an
appointment

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SHLOMI SHLOMO - MANHATTAN DIRECTOR

We are here to make customers, not transactions and we do that by being informative and educating the customer about their jewelry. I take pride in treating each item with respect and It really puts a smile on my face when a customer is delighted to learn the true value of their fine jewelry.

- - SHLOMI SHLOMO - MANHATTAN DIRECTOR

Recent Purchases

  • Sell Gold Jewelry You No Longer Wear

    Sell Gold Jewelry You No Longer Wear

  • Diamond Rings in 14k Yellow Gold

    Diamond Rings in 14k Yellow Gold

  • Snake Chain Choker

    Snake Chain Choker

  • 18K Yellow Gold Chain Bracelet

    18K Yellow Gold Chain Bracelet

  • 18k Gold Jewelry Bangle Bracelet

    18k Gold Jewelry Bangle Bracelet

  • 14k Gold Bracelet

    14k Gold Bracelet

  • Gold Bangle Jewelry

    Gold Bangle Jewelry

  • Gold Bangle Bracelet

    Gold Bangle Bracelet

Get a Quote 
  • I had a very pleasant experience selling my jewelry at Truval. When we arrived at the Truval office Steve warmly greeted my spouse and me. He took his time examining... read more

    Susan F. Avatar
    Susan F.
    7/25/2019

    5 star ratingI generally find the Diamond District to be very unpleasant, but TruVal was a totally different experience. The office is on the 6th floor of a real high rise vs.... read more

    Lindsay P. Avatar
    Lindsay P.
    6/13/2019

    The professionalism and honest evaluation of my unique engagement ring provided by Zach and the staff at Truval were unmatched. In the heart of the diamond district, they are honestly... read more

    KJ J. Avatar
    KJ J.
    5/13/2019

    The professionalism and honest evaluation of my unique engagement ring provided by Zach and the staff at Truval were unmatched. In the heart of the diamond district, they are honestly... read more

    KJ J. Avatar
    KJ J.
    5/13/2019
  • 5 star ratingThe professionalism and honest evaluation of my unique engagement ring provided by Zach and the staff at Truval were unmatched. In the heart of the diamond district, they are honestly... read more

    Ken J. Avatar
    Ken J.
    5/13/2019

    5 star ratingThe professionalism and honest evaluation of my unique engagement ring provided by Zach and the staff at Truval were unmatched. In the heart of the diamond district, they are honestly... read more

    Ken J. Avatar
    Ken J.
    5/13/2019

    After visiting five diamond buying businesses in NYC, I can honestly say...Thank you, Truval! Many thanks to the staff at Truval for providing a comfortable, educational and warm environment in... read more

    Pam H. Avatar
    Pam H.
    4/18/2019

    5 star ratingI wanted to sell my diamond ring and some pieces of gold and decided on TruVal based on their reviews on Yelp. I met with Steve and Shlomi and had... read more

    Daisy K. Avatar
    Daisy K.
    4/17/2019
  • 5 star ratingI wanted to sell my diamond ring and some pieces of gold and decided on TruVal based on their reviews on Yelp. I met with Steve and Shlomi and had... read more

    Daisy K. Avatar
    Daisy K.
    4/17/2019

    Extremely trustworthy! Very On Top of their communication during the shipment and payment process and easily answered any questions I had. Offer on my jewelry was very fair and... read more

    Tori G. Avatar
    Tori G.
    4/14/2019

    5 star ratingI very rarely leave reviews but have to say my experience here was great. I live downtown but wasn't thrilled with the offers I received to sell some of my... read more

    Veronica M. Avatar
    Veronica M.
    2/18/2019

    5 star ratingI very rarely leave reviews but have to say my experience here was great. I live downtown but wasn't thrilled with the offers I received to sell some of my... read more

    Veronica M. Avatar
    Veronica M.
    2/18/2019
  • I met with Steve and was blown away by his honesty and transparency. Certainly not what I was expecting from a business in the midst of the hustle and bustle... read more

    Rita G. Avatar
    Rita G.
    2/08/2019

    I can not say enough positive things about my experience with Steve Madar at Truval. I did my research and chose Truval based on other reviews and maybe a little... read more

    Eileen R. Avatar
    Eileen R.
    1/09/2019

    Working with TruVal was the best thing I did when looking for a place to sell my unwanted jewelry. Mr. Steve assisted me in the mailing process of my jewelry... read more

    Richard F. Avatar
    Richard F.
    12/13/2018

    I highly recommend Steve at Truval. I had a great experience while selling off a ton of old and broken jewelry I no longer wear. Steve is very knowledgeable and... read more

    Millissa M. Avatar
    Millissa M.
    10/04/2018
  • 5 star ratingAfter visiting three other jewelry places on 45th and 47th Streets to sell diamond rings and other jewelry and getting lowballed, I decided to check out Truval based on their... read more

    Ben G. Avatar
    Ben G.
    8/29/2018

    5 star ratingAfter visiting three other jewelry places on 45th and 47th Streets to sell diamond rings and other jewelry and getting lowballed, I decided to check out Truval based on their... read more

    Ben G. Avatar
    Ben G.
    8/29/2018

    Steve was great to deal with. He is knowledgeable and has a very nice way about him. He sorted through all my gold and silver jewelry separating the 14 karat... read more

    Mona S. Avatar
    Mona S.
    8/21/2018

    5 star ratingI sold a diamond Tiffany ring & spoke to several stores about doing so...and had the by far best experience with Truval. I received a very fair quote and everyone... read more

    Gesche H. Avatar
    Gesche H.
    4/18/2018
  • 5 star ratingI sold a diamond Tiffany ring & spoke to several stores about doing so...and had the by far best experience with Truval. I received a very fair quote and everyone... read more

    Gesche H. Avatar
    Gesche H.
    4/18/2018

    This place is awesome! I was selling some gold coins and gold watches that had belonged to my father. It was my first time doing anything like this. I had... read more

    William M. Avatar
    William M.
    4/16/2018

    5 star ratingThis company is the real deal: Steve is knowledgeable, kind, and efficient. I would highly recommend buying or selling with Truval.

    Susan P. Avatar
    Susan P.
    4/10/2018

    5 star ratingThis company is the real deal: Steve is knowledgeable, kind, and efficient. I would highly recommend buying or selling with Truval.

    Susan P. Avatar
    Susan P.
    4/10/2018
  • It was an absolute pleasure doing business with Steve at Truval. I was selling a number of pieces of gold and other jewelry after the passing of a loved one.... read more

    Hector V. Avatar
    Hector V.
    3/16/2018

    It was an absolute pleasure doing business with Steve at Truval. I was selling a number of pieces of gold and other jewelry after the passing of a loved one.... read more

    Hector V. Avatar
    Hector V.
    3/04/2018

    5 star ratingThis place is now my go to place to sell any jewelry or precious metals!   I've been to others where the appraisers made me feel like it was a... read more

    George C. Avatar
    George C.
    2/28/2018

    5 star ratingThis place is now my go to place to sell any jewelry or precious metals!   I've been to others where the appraisers made me feel like it was a... read more

    George C. Avatar
    George C.
    2/28/2018
  • When trying to find a buyer for my watch - I felt like I was being given the run around until I met Steve from Truval. He immediately made me... read more

    Dina C. Avatar
    Dina C.
    2/18/2018

    This review is based on first visiting 2 of Truval’s competitors, an appraiser and then Truval. My first attempts to sell my jewelry were quite suspicious and concerning. Going to... read more

    Lori S. Avatar
    Lori S.
    2/08/2018

    This place is now my go to place to sell any jewelry or precious metals! I’ve been to others where the appraisers made me feel like it was a bother... read more

    George C. Avatar
    George C.
    2/07/2018

    5 star ratingI've been to Truval twice now to sell watches, gold jewelry, and stones.  Steve and Schlomi are so kind and funny, they make the process super easy, and the time... read more

    Kate K. Avatar
    Kate K.
    2/01/2018
  • 5 star ratingI've been to Truval twice now to sell watches, gold jewelry, and stones.  Steve and Schlomi are so kind and funny, they make the process super easy, and the time... read more

    Kate K. Avatar
    Kate K.
    2/01/2018

    Steve is terrific and gave me a fair price for the gold I brought him. Perhaps even more importantly he is a genuinely amiable person who made the experience of... read more

    ywaterhouse Avatar
    ywaterhouse
    1/26/2018

    5 star ratingIt was my first time visiting Truval. I had some diamond and gold jewelry to sell, which I no longer wear. I was suppose to meet with Steve, but I... read more

    Lisa M. Avatar
    Lisa M.
    1/11/2018

    I give Turval my highest recommendation. Steve Madar and the staff I spoke with were very helpful, communicative, and quick at accurately valuing my gold assets and purchasing them for... read more

    Adina M. Avatar
    Adina M.
    1/09/2018
  • Steve was very professional and friendly. He negotiated with me for a fair price and explained the reasoning behind that price. He wasn't pushy like many other people I have... read more

    Louis B. Avatar
    Louis B.
    12/19/2017

    I felt really good about him (Steve) not like the cats that try to get over on u. He meticulously checks out ur merchandise using the lastest technology and had... read more

    Mike M. Avatar
    Mike M.
    12/07/2017

    Great location, right in the heart of diamond district. I personally felt it was the best location, because it is in a safe building up and inside. When... read more

    Richard S. Avatar
    Richard S.
    12/07/2017

    Steve at Truval was a pleasure to deal with -- straightforward, personable and clear about his appraisal of old family silver. Truval's online appointment system is easy to use... read more

    David R. Avatar
    David R.
    10/11/2017
  • i must start out by saying that before TRUVAL I have never sold

    valuables through such a service or outlet .my overall experience was

    better than expected and truly a...
    read more

    bobby h. Avatar
    bobby h.
    9/29/2017

    5 star ratingHad a chunky gold bracelet that had been gathering dust for years.  Not knowing much about selling gold and with only a price in my head based on some quick... read more

    F M. Avatar
    F M.
    9/25/2017

    5 star ratingHad a chunky gold bracelet that had been gathering dust for years.  Not knowing much about selling gold and with only a price in my head based on some quick... read more

    F M. Avatar
    F M.
    9/25/2017

    Hello, if you are reading this review you're probably contemplating where would be the very best place to sell you're diamonds and or jewelry. Well you are in luck because... read more

    Latisha W. Avatar
    Latisha W.
    9/07/2017
  • Let's begin with the fact the TRUVAL is not on street level of 47th but instead is on the upper floor of an office building with a waiting room, private... read more

    Daniel M. Avatar
    Daniel M.
    8/30/2017

    I decided to sell my old jewelry upon my visit to New York, I figured if I was ever going to sell my engagement ring why not do it in... read more

    erica m. Avatar
    erica m.
    8/27/2017

    I traveled five hours to New York's Diamond District specifically to sell my diamond cocktail ring. I went to several places but I felt very comfortable and got the best... read more

    Denise B. Avatar
    Denise B.
    8/17/2017

    Optimum professionalism... I met Steve Madar.. the epitome of courtesy, efficiency, and swift action. I highly recommend Truval to anyone who thinks or considers selling his/her valuables.. Thank you Steve..

    Nevine S. Avatar
    Nevine S.
    8/15/2017
  • 5 star ratingHere's the scoop, folks.  I don't give 5 stars - look at my reviews.  I usually write about people's incompetence - and because there is so much of it around,... read more

    X D. Avatar
    X D.
    8/15/2017

    5 star ratingHere's the scoop, folks.  I don't give 5 stars - look at my reviews.  I usually write about people's incompetence - and because there is so much of it around,... read more

    X D. Avatar
    X D.
    8/15/2017

    5 star ratingOutstanding experience in every way. I worked with Steve who was extremely professional, responsive and ultimately offered a very fair price for what the piece I was selling.  In fact,... read more

    Richard A. Avatar
    Richard A.
    8/14/2017

    5 star ratingOutstanding experience in every way. I worked with Steve who was extremely professional, responsive and ultimately offered a very fair price for what the piece I was selling.  In fact,... read more

    Richard A. Avatar
    Richard A.
    8/14/2017
  • I found Truval online when I wanted to sell a couple pieces of jewelry I've had since I was a little girl. Steve was so easy to work with! He... read more

    Erica G. Avatar
    Erica G.
    8/07/2017

    5 star ratingThey are really a "class" act.  I was impressed with the fact that not only did I get a fair offer for my items - Steve took the time to... read more

    Harriet M. Avatar
    Harriet M.
    8/02/2017

    5 star ratingProfessional service - user friendly website - People you can trust with.

    I was contacted by Steve from Truval regarding an inquiry regarding some cufflink that I owned. Steve gave me...
    read more

    Carlos C. Avatar
    Carlos C.
    8/02/2017

    5 star ratingThey are really a "class" act.  I was impressed with the fact that not only did I get a fair offer for my items - Steve took the time to... read more

    Harriet M. Avatar
    Harriet M.
    8/02/2017
  • 5 star ratingProfessional service - user friendly website - People you can trust with.

    I was contacted by Steve from Truval regarding an inquiry regarding some cufflink that I owned. Steve gave me...
    read more

    Carlos C. Avatar
    Carlos C.
    8/02/2017

    5 star ratingi must start out by saying that before TRUVAL I have never sold valuables through such a service or outlet .my overall experience was better than expected and truly a... read more

    B H. Avatar
    B H.
    7/25/2017

    5 star ratingi must start out by saying that before TRUVAL I have never sold valuables through such a service or outlet .my overall experience was better than expected and truly a... read more

    B H. Avatar
    B H.
    7/25/2017

    5 star ratingI was happy to find Truval when I needed to sell jewelry from an old BF's that I wanted nothing to do with anymore. The guy named Steve was friendly,... read more

    Melanie J. Avatar
    Melanie J.
    7/19/2017

To Sell Gold in NYC Call

(212) 938-1002

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