Where to Sell Watches in NYC

Let’s say you have a watch you don’t want or need, and want to sell it to make some extra cash. Do you know where to go to get the biggest return on a beautiful, stylish, fine watch or vintage timepiece?

If you want to sell a watch in NYC, you may be wondering which is best among all the possible options. The Diamond District in New York can be overwhelming, but if you want to sell a Rolex or other luxury watch, knowing where to go can make a huge difference.

Besides, you don’t want to get ripped off. To sell your luxury watches to the wrong buyer could mean losing a lot of money.


Where Can I Sell My Watch for Cash in New York City?

Wondering where to sell a watch in NYC?

Let TRUVAL help. Our team of trusted appraisers will meet with you in a private showroom to evaluate your fine watches with no obligation.

We are well-known for our fair fine jewelry and watch appraisals. Our expert watch buyers have an intimate understanding of the secondary luxury watch market. Through our knowledge of current trends and auction sales, we are able to obtain the best prices for you.

Our relationships within the trade, including established connections with collectors, auction houses, and professional luxury watch buyers all over the world means we can give you a better price than the typical jewelry buyer.

Where Should I Sell Watches Near Me

Even if you aren’t in New York City, TRUVAL can still help sell your fine watch for the best price.

You can ship your watch to us for free via FedEx, and our expert appraisers and watch buyers will give you a no obligation quote to consider. Our FedEx shipments are fully insured up to $100,000 and everything is tracked to ensure security and safety, so there’s no concerns on your end.

Payment is quick, and options include cash (if you are in NYC), check, or bank wire.

What Types of Watches Can You Sell in NYC?


If you have a fine luxury watch to sell, then you want to be assured that you are working with knowledgeable experts that can properly identify, authenticate, and value your watch, which is what you can expect at TRUVAL.

We are experts in all kinds of luxury watches, such as Blancpain, Hublot, and Breguet, and more – including the following top watch brands:

1. Rolex

Rolex watches are famous around the world and keep their value quite well. If you want to sell your Rolex watch, you are in luck, because these timepieces are always in demand.

Whether you have a new or vintage Rolex watch, our luxury watch appraisers can determine the best price.

2. Cartier

Nothing says luxury like Cartier. The French designer’s watches are in high demand, especially the most recent watch lines.

If you have a Cartier watch to sell in NYC, you can often get a great return on these “timely” fashion pieces.

3. Patek Philippe

Patek Philippe is absolutely top of the line when it comes to Swiss watches. With the rarest Patek Philippe watches retaining value of up to a million dollars, you do not want to be short-changed when selling this fine watch.

Selling a Patek Philippe watch might be difficult for you because the craftsmanship is so exquisite, and you won’t want to part with it. But with TRUVAL, you will know you are getting the right price.

4. Audemars Piguet

Audemars Piguet are Swiss watches that also hold value quite well. These fine timepieces can range in price from a few thousand dollars to hundreds of thousands.

One certified pre-owned Audemars Piguet watch commemorating the Las Vegas strip from 2000 sold on Amazon.com for more than $200,000!

5. Vacheron Constantin

Vacheron Constantin is another Swiss watchmaker that is prized by collectors. These hold their value quite well despite being a lesser known luxury brand.

Rare Vacheron Constantin watches can be valued in the tens of thousands of dollars.


 Our Expert Watch Buyers Will Give You a Great Deal

At TRUVAL, we aren’t just in this to try to squeeze the most money out of a client. We care about our customers and we are passionate about what we do. It is in part our appreciation for each customer that fuels our desire to provide honest, generous appraisals and quotes.

You have perhaps had your precious timepiece in your family for many years and we understand that parting with it may be due to financial need or a death in the family. Or, perhaps you are selling to meet your lifestyle needs. We provide a sensitive and caring approach to appraising your watch, giving you a fair value above and going beyond what other appraisers might offer.

What Our Watch-Selling Customers Have to Say About Us

Check out TRUVAL’s many 5-star reviews on Yelp to see what our customers have to say about us and our process.

Katie writes: “I’ve been to Truval twice now to sell watches, gold jewelry, and stones. Steve and Shlomi are so kind and funny, they make the process super easy, and the time fly by.”

William writes: “I am not the kind of guy who leaves many reviews but my experience at Truval was so positive that I really need to let everyone know. I was selling some gold coins and watches that had been owned by my father. I had never done this before. Steve Madar at Truval made the process completely painless and professional–he inspires complete confidence. After a 30-minute meeting–which was so easy to organize–I left the office with a check that seemed very fair. I cannot recommend Truval highly enough.”

Dina writes: “When trying to find a buyer for my watch – I felt like I was being given the run around until I met Steve from Truval. He immediately made me feel secure and that I could trust him.”

TRUVAL: The Best Place to Sell Watches

TRUVAL is located in Manhattan at 37 W 47th St. 6th Floor, #600 New York NY 10036, just a few blocks away from Radio City Music Hall.

Remember, we not only provide convenient appraisals in our Manhattan-based storefront, but we can also help you long-distance via FedEx. Contact us today for more information.

Visit Us

37 W 47th St. 6th Floor, #600.
New York, NY 10036

Store Hours

  • Monday to Thursday 10 am - 6:30 pm
  • Friday 10:00 am - 5:00 pm

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We are here to make customers, not transactions and we do that by being informative and educating the customer about their jewelry. I take pride in treating each item with respect and It really puts a smile on my face when a customer is delighted to learn the true value of their fine jewelry.


Recent Purchases

  • Mid 90s Rolex Submariner

    Mid 90s Rolex Submariner

  • Panerai Luminor GMT

    Panerai Luminor GMT





  • Breguet Mens 18kt gold Watch

    Breguet Mens 18kt gold Watch

  • Breitling Watch Men's Automatic stainless Watch

    Breitling Watch Men's Automatic stainless Watch

  • cartier tank American ladies watch

    cartier tank American ladies watch

  • Bvlgari Automatic White Dial Stainless Steel Men's Watch

    Bvlgari Automatic White Dial Stainless Steel Men's Watch

  • Cartier Pasha de Cartier Automatic Chronograph Stainless Steel watch

    Cartier Pasha de Cartier Automatic Chronograph Stainless Steel watch

  • Cartier Ballon Bleu watch  in stainless and rose gold

    Cartier Ballon Bleu watch  in stainless and rose gold

  • Girard-Perregaux Flyback Chronograph Monte Carlo 1973 Watch

    Girard-Perregaux Flyback Chronograph Monte Carlo 1973 Watch

  • harry winston gold and diamond watch

    harry winston gold and diamond watch

  • Longines men's stainless steel bracelet watch

    Longines men's stainless steel bracelet watch

  • Luminor Marina 1950 3 Days Automatic Acciaio - 42mm

    Luminor Marina 1950 3 Days Automatic Acciaio - 42mm

  • Omega Seamaster Mens Watch

    Omega Seamaster Mens Watch

  • Patek Philippe 18kt gold vintage Watch

    Patek Philippe 18kt gold vintage Watch

Get a Quote 

Great people, fast service. Secure

KL Avatar

1 star ratingOffered me 80% of the value for gold. Ask any reputable shop on 47th street for the price sheet for the day and you'll get the actual price.

Missy F. Avatar
Missy F.

5 star ratingFast, easy and professional sale. Thanks Yelp for helping me discover TruVal!

Grace K. Avatar
Grace K.

5 star ratingI very rarely leave reviews but have to say my experience here was great. I live downtown but wasn't thrilled with the offers I received to sell some of my... read more

Veronica M. Avatar
Veronica M.


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